by Geoffrey Berwind | Oct 29, 2018 | Speaking
I believe you should always finish your talk with a CTA – a call to action. If you’re in sales (and who’s not?) you already know that at some point in the sales process you are going to go for the “close,” inviting the prospect to make a decision. Same thing as a...
by Geoffrey Berwind | Oct 15, 2018 | Speaking
You’ve heard that phrase before, right? Maybe even been in the room when a speaker said something and the whole place went very still, just for a moment? What’s that about? Well, I would bet that what had just been said was not data, statistics, academic jargon,...
by Geoffrey Berwind | Oct 1, 2018 | Speaking
Want to be seen by prospective meeting and conference planners as a professional speaker? One of the best ways to do that is to create a “speaker one sheet.” This is a one page “brochure” which you have graphically designed. You can use it as the speaker page of your...